Google and Affinitiv Digital share the latest high-performing lead drivers for auto dealerships. Get an inside look at how to implement these at your store and turbocharge your sales.
Buying a new vehicle is an exciting experience––or at least it should be. Most would agree they enjoy the pleasure of choosing their favorite model, picking out colors, adding accessories, and driving their new vehicle off the lot. But that’s not usually all there is to it, unfortunately.
Montgomery Auto Group Fixed Ops Director Scott Fraze discusses new marketing strategy.
The eBook offers recommendations on how to target and retain current and new customers, particularly second owners in the lucrative and growing 4- to 6- year old vehicle market.
This eBook, the first in a series about industry disruptors, will share practical guidelines on how to thrive as the winds of change sweep across the automotive industry.
In today’s saturated market it’s more difficult than ever to stand apart. That’s why, beyond vehicle sales or service, you should be selling unparalleled customer experience (CX). Gain a key differentiator over your competition with a few CX basics. Here’s a quick look at what nailing it looks like––and what to avoid.
Looking at your website through the eyes of prospective customers can be a real eye-opener. Instead of thinking of your website primarily as a tool for selling, turn it into an indispensable research resource for your customers.