Key Automotive Dealer Metrics and Insights
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Explore the latest automotive dealership metrics for both sales and fixed ops trends. This interactive dashboard enables you to view a simple yet robust range of data, articles, and information to help you make informed decisions for your dealership.
Luxury Sales
Vehicle Sales Share
(% of total vehicle sales)
Avg. Front-End Gross
($)
Avg. Back-End Gross
($)
Extended Warranty Sales
(% of vehicles sold with a warranty)
Non-Luxury Sales
Vehicle Sales Share
(% of total vehicle sales)
Avg. Front-End Gross
($)
Avg. Back-End Gross
($)
Extended Warranty Sales
(% of vehicles sold with a warranty)
Luxury Service
Customer Pay RO Volume
(% of total ROs)
Customer pay $ per RO
Warranty Pay $ Per RO
Labor hours per RO
Appointment lead time
(in days)
Non-Luxury Service
Customer Pay RO Volume
(% of total ROs)
Customer pay $ per RO
Warranty Pay $ Per RO
Labor hours per RO
Appointment lead time
(in days)
Combined - Lux/NonLux
Posting Week | Week Ending Date | Sales - NonLux | New Deal % (snl) | Change (New Deal %) (snl) | Avg. Front Gross (New) (snl) | Change (New Front Gross) (snl) | Avg. Back Gross (New) (snl) | Change (New Back Gross) (snl) | New Warranty % (snl) | Change (New Warranty %) (snl) | Used Deal % (snl) | Change (Used Deal %) (snl) | Avg. Front Gross (Used) (snl) | Change (Used Front Gross) (snl) | Avg. Back Gross (Used) (snl) | Change (Used Back Gross) (snl) | Used Warranty % (snl) | Change (Used Warranty %) (snl) | Sales - Lux | New Deal % sl | Change (New Deal %) sl | Avg. Front Gross (New) sl | Change (New Front Gross) sl | Avg. Back Gross (New) sl | Change (New Back Gross) sl | New Warranty % sl | Change (New Warranty %) sl | Used Deal % sl | Change (Used Deal %) sl | Avg. Front Gross (Used) sl | Change (Used Front Gross) sl | Avg. Back Gross (Used) sl | Change (Used Back Gross) sl | Used Warranty % sl | Change (Used Warranty %) sl | Service - NonLux | Customer Pay RO % sernl | Change (CP$ RO %) sernl | Avg. CP$ per RO sernl | Change (Avg. CP$) sernl | Avg. WP$ per RO sernl | Change (Avg. WP$) sernl | Avg. Labor Hours sernl | Change (Avg. Labor Hours) sernl | Appt Lead Time sernl | Change (Appt Lead Time) sernl | Service - Lux | Customer Pay RO % serl | Change (CP$ RO %) serl | Avg. CP$ per RO serl | Change (Avg. CP$) serl | Avg. WP$ per RO serl | Change (Avg. WP$) serl | Avg. Labor Hours serl | Change (Avg. Labor Hours) serl | Appt Lead Time serl | Change (Appt Lead Time) serl |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
09/25/2024 | 09/15/2024 | 55.6 | 0.2 | 750 | 4.5 | 1,723 | 0.3 | 51.4 | 1.2 | 44.4 | -0.2 | 1,406 | 1.7 | 1,416 | -3.7 | 54.7 | -0.5 | 40.4 | 6.9 | 1,314 | -1.4 | 1,666 | 3.0 | 31.6 | -14.8 | 59.6 | -4.2 | 1,566 | -7.0 | 1,477 | 5.8 | 47.4 | -0.8 | 67.1 | -2.6 | 191 | 4.7 | 169 | 8.1 | 0.89 | 6.0 | 6.9 | -1.0 | 65.4 | -1.2 | 492 | 7.3 | 414 | 14.0 | 1.45 | 10.6 | 7.1 | 2.3 | ||||
10/02/2024 | 09/22/2024 | 56.5 | 1.6 | 679 | -9.5 | 1,680 | -2.5 | 51.0 | -0.8 | 43.5 | -2.0 | 1,359 | -3.3 | 1,428 | 0.8 | 55.6 | 1.6 | 42.2 | 4.5 | 1,442 | 9.7 | 1,791 | 7.5 | 33.4 | 5.7 | 57.8 | -3.0 | 1,468 | -6.3 | 1,393 | -5.7 | 44.1 | -7.0 | 67.3 | 0.3 | 190 | -0.4 | 168 | -0.4 | 0.90 | 1.4 | 6.9 | 0.3 | 64.4 | -1.5 | 483 | -1.9 | 396 | -4.5 | 1.40 | -3.8 | 7.1 | -0.6 | ||||
10/09/2024 | 09/29/2024 | 58.7 | 3.9 | 600 | -11.6 | 1,676 | -0.2 | 50.2 | -1.6 | 41.3 | -5.1 | 1,315 | -3.2 | 1,459 | 2.2 | 55.3 | -0.5 | 46.5 | 10.2 | 1,383 | -4.1 | 1,677 | -6.4 | 30.6 | -8.4 | 53.5 | -7.4 | 1,515 | 3.2 | 1,509 | 8.3 | 46.0 | 4.3 | 66.3 | -1.4 | 193 | 1.6 | 176 | 4.4 | 0.92 | 2.2 | 6.8 | -2.7 | 63.6 | -1.3 | 475 | -1.7 | 382 | -3.4 | 1.43 | 2.1 | 7.1 | 0.7 | ||||
10/16/2024 | 10/06/2024 | 56.7 | -3.4 | 657 | 9.5 | 1,682 | 0.4 | 51.5 | 2.6 | 43.3 | 4.8 | 1,284 | -2.4 | 1,433 | -1.8 | 55.4 | 0.2 | 43.0 | -7.5 | 1,559 | 12.7 | 1,792 | 6.9 | 36.8 | 20.3 | 57.0 | 6.5 | 1,487 | -1.8 | 1,351 | -10.5 | 42.7 | -7.2 | 67.6 | 1.9 | 198 | 2.8 | 178 | 1.4 | 0.93 | 0.9 | 6.8 | 0.6 | 64.7 | 1.7 | 487 | 2.5 | 395 | 3.2 | 1.44 | 0.7 | 7.2 | 1.4 | ||||
10/23/2024 | 10/13/2024 | 55.3 | -2.5 | 710 | 8.1 | 1,729 | 2.8 | 51.4 | -0.2 | 44.7 | 3.2 | 1,302 | 1.4 | 1,439 | 0.4 | 55.3 | -0.2 | 40.4 | -6.0 | 1,421 | -8.9 | 1,654 | -7.7 | 28.6 | -22.3 | 59.6 | 4.6 | 1,428 | -4.0 | 1,288 | -4.7 | 42.4 | -0.7 | 68.3 | 1.0 | 197 | -0.7 | 175 | -1.8 | 0.92 | -1.3 | 6.6 | -2.4 | 65.7 | 1.6 | 483 | -0.7 | 372 | -5.6 | 1.42 | -1.3 | 7.3 | 0.3 | ||||
10/30/2024 | 10/20/2024 | 55.8 | 0.9 | 630 | -11.3 | 1,725 | -0.2 | 50.7 | -1.4 | 44.2 | -1.1 | 1,225 | -5.9 | 1,501 | 4.3 | 55.4 | 0.2 | 45.9 | 13.6 | 1,540 | 8.4 | 1,696 | 2.5 | 34.7 | 21.3 | 54.1 | -9.2 | 1,482 | 3.8 | 1,515 | 17.6 | 46.5 | 9.7 | 68.3 | 0.0 | 198 | 0.7 | 180 | 2.7 | 0.92 | 0.2 | 6.6 | -1.2 | 66.2 | 0.8 | 488 | 1.0 | 386 | 3.6 | 1.41 | -0.7 | 7.2 | -0.6 | ||||
11/06/2024 | 10/27/2024 | 56.6 | 1.4 | 580 | -7.9 | 1,723 | -0.1 | 51.3 | 1.2 | 43.4 | -1.8 | 1,209 | -1.3 | 1,455 | -3.1 | 54.7 | -1.3 | 45.6 | -0.7 | 1,342 | -12.9 | 1,766 | 4.1 | 33.1 | -4.6 | 54.4 | 0.6 | 1,408 | -5.0 | 1,314 | -13.3 | 45.5 | -2.2 | 68.1 | -0.3 | 200 | 0.7 | 184 | 2.2 | 0.93 | 1.3 | 6.5 | -1.2 | 65.9 | -0.5 | 482 | -1.2 | 394 | 2.1 | 1.40 | -0.3 | 7.2 | -0.3 | ||||
11/13/2024 | 11/03/2024 | 58.7 | 3.7 | 506 | -12.8 | 1,679 | -2.6 | 50.8 | -1.0 | 41.3 | -4.8 | 1,218 | 0.7 | 1,431 | -1.6 | 54.9 | 0.4 | 49.7 | 9.0 | 1,394 | 3.9 | 1,749 | -1.0 | 35.1 | 6.0 | 50.3 | -7.5 | 1,438 | 2.1 | 1,425 | 8.4 | 42.8 | -5.9 | 66.9 | -1.6 | 209 | 4.9 | 190 | 3.3 | 0.97 | 3.9 | 6.4 | -1.4 | 65.0 | -1.3 | 514 | 6.6 | 420 | 6.7 | 1.48 | 5.6 | 7.1 | -1.8 |
Other Stats and Information
Insights based on Affinitiv consumer and dealer surveys.
EV Intenders
(by age)
First Maintenance Location
(post-purchase defectors)
Number Dealers Visited
(pre-purchase)
Asked and Answered
October 2, 2023
How many dealerships are represented in this data?
How many dealerships are represented in this data?
We pull data from over 3,000 franchise dealerships across a wide range of OEMs and markets around the country.
October 15, 2023
Are these metrics for only the United States? Or are other countries shown also?
Are these metrics for only the United States? Or are other countries shown also?
The metrics shown represent dealerships we work with in the United States only.
October 28, 2023
How often are these data points published?
How often are these data points published?
While we are collecting this data throughout the day, we publish these findings on a weekly basis in order to uncover any trends that emerge in each category.
November 2, 2023
Who can I contact at Affinitiv to get more information?
Who can I contact at Affinitiv to get more information?
For all inquiries regarding this data, please contact us through solutions@affinitiv.com