Tag Archives: automotive

Affinitiv Unveils Revolutionary Customer Data Platform Unifying the Customer Journey for Dealers and OEMs

March 23, 2023 | Chicago, IL – Affinitiv, the leading provider of data-driven marketing and software solutions to the automotive market, is improving how dealers and OEMs communicate with customers throughout their journey with its enhanced Customer Data Platform (CDP). Affinitiv’s platform, comprised of 3 core pillars—Customer Data Engine, Marketing & Content Engine, and Rendering […]

Affinitiv’s Newest Service Lane Solution, Tech Video, Awarded the 2023 AWA “Rising Star” Award

January 28, 2023 | Chicago, IL – Affinitiv, the leading provider of data-driven marketing and software solutions to the automotive market, announces Tech Video as the winner of the 2023 AWA Award in the Rising Star category. Tech Video is the newest addition to the Affinitiv suite of Service Experience solutions. The AWAs were created […]

Dominion DMS announces integration with Affinitiv XRM

BOCA RATON, Fla., Jan. 12, 2023 /PRNewswire/ — Dominion DMS announces integration with Affinitiv XRM, allowing you to simplify your sales process while building customer loyalty. XRM is a fully integrated CRM powerhouse built by dealers for dealers that is now accessible from within VUE DMS. “XRM has been a great asset to our business. It has […]

Affinitiv Welcomes Jeff Bogaski as Chief Revenue Officer

July 13, 2022 | Chicago, IL – Affinitiv, the leading provider of data-driven marketing and software solutions to the automotive market, announces Jeff Bogaski as the new Chief Revenue Officer for the company. In this position, Bogaski will be responsible for driving revenue growth outside of Affinitiv’s major OEMs and certain business segments. “These business […]

Affinitiv and Kia SLT Partnership

Affinitiv and Kia Partner to Deliver Best In Class Service Lane Technology for Kia Dealers  June 14, 2022 | Chicago, IL – Affinitiv, the leading provider of data-driven marketing and software solutions to the automotive market, is now a certified service lane technology (SLT) partner for Kia Motors America stores. The SLT partnership will allow […]

How not to frustrate customers out of their new-car excitement

Buying a new vehicle is an exciting experience––or at least it should be. Most would agree they enjoy the pleasure of choosing their favorite model, picking out colors, adding accessories, and driving their new vehicle off the lot. But that’s not usually all there is to it, unfortunately.