Affinitiv Case Study: Kia KORE Accelerator & Custom Direct Mail
Montgomery Auto Group Fixed Ops Director Scott Fraze discusses new marketing strategy.
Montgomery Auto Group Fixed Ops Director Scott Fraze discusses new marketing strategy.
Combination creates a leading provider of marketing technology and software solutions exclusively serving automotive manufacturers and dealerships in the U.S.
Last year, the Director of Parts & Service of a midwestern BMW dealer, was sitting on an excess inventory of 2,400 tires that needed to be sold. He was tasked with finding the most effective way to communicate their availability and drive additional traffic to his store.