CRM Platform

Responsive. Results-driven. Optimizable for every OEM.

Drive up your revenue while driving down vendor fees with XRM, a fully integrated CRM powerhouse built by dealers, for dealers.

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XRM simplifies sales processes while driving up to $1.1M more gross per year.

Showroom Monitoring

Whether on the floor or online, maintain an overview of all showroom activity in real time

Internet Lead Management

Integrate with third-party lead providers to stay on top of your sales opportunities

Wireless Access

Complete tasks and manage customer interactions from your mobile device

Mobile XRM

Wirelessly manage customer data and interactions Accelerate deal processing with available license plate and driver’s license scanning Monitor internet leads in real time and complete follow-up tasks wirelessly

Direct Desk

View incentives and factory programs based on vehicle selection and customer credit history Adjust customer payment options with retail, lease, and balloon deals Cut deal times in half with professional electronic paperwork

Showroom Control

Stay on top of all showroom activity in real time Empower your team with a single, user-friendly screen Prevent costly errors by monitoring every step of the sales process

Additional Tools

Internet Lead Management (ILM) allows you to tailor sales processes while integrating with third-party lead providers Results-Based Follow-Up (RBF) ensures consistent contact by engaging customers with automated reminders

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Works Seamlessly With:

Advanced equity mining and real-time quote generation

One-to-one targeted customer communications

Proprietary voice solutions for sales and service

Online appraisal and guaranteed upgrade offers



Take advantage of strategic integrations through Dealertrack®, RouteOne®, and more. Contact us today for a full list.



With a team of professional installers, subject matter experts, and trainers available at your demand, we work directly with your shop to set you up for continued growth.




Here's what our customers have to say...

Just 2 months into the use of this system, our sales force has a really solid grasp on how to use and integrate this tool into their daily routine.  We are seeing some positive improvement in their daily operating habits as we establish our baselines.  We have many areas of improvement still as we discussed yesterday but are extremely happy with the process so far.  Our salespeople have expressed much appreciation for the way you help them work through their issues and teach them to be functional users of the system.  I appreciate your patience and willingness to provide guidance as we all dive deeper into the possibilities afforded by this tool. I look forward to being able to see our year over year improvements as we move forward and I know you will be there as a resource to help us work through the deficiencies.  I sincerely appreciate the time and guidance you have made available during this process and look forward to working with you in the future as we continue to grow.

Daniel Peters

General Sales and Finance Manager

Mack Grubbs Hyundai/Genesis of Hattiesburg

September 28, 2019