All About Convenience: What Customers Want When They Schedule Service

A great customer experience is everything.

Creating brand loyalty in today's computerized world requires excellence and speed at every step of the automotive customer lifecycle, from first contact to repurchasing. If your dealership can't keep pace, we can guide you through a digital transformation to streamline your operations.

We provide a comprehensive and tailored solutions suite that converts manual tasks and face-to-face interactions to the digital applications you need to create a fantastic customer journey.

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Vehicle maintenance is a necessity, but booking with your service department is optional. Knowing what helps prompt customers to schedule service with you (and continue to return) can make all the difference. One of the ways you can position your store as the top pick is by offering the amenities and experience your customers want.

With the insights uncovered in our recent National Consumer Survey, you can equip your store with the tools needed to wow and win more service customers. It begins with the first click and a speedy, seamless online service scheduler.


Is Your Service Scheduling Software Driving—or Damaging—Your Business?


Increase the Potential of Your Online Presence

If your store doesn’t offer an online scheduling tool for your service customers, you’re missing a crucial opportunity to elevate their experience while capturing more business. In our findings, we discovered that quick appointment-setting processes and more appointment availability were the most important factors for consumers. The main aspects of the dealership’s online scheduling software that customers found the most positive included:

  • Numerous available time slots, offering more flexibility for busy customer schedules
  • Quick, easy-to-follow online appointment process, helping save time while keeping vehicle maintenance simple
  • No interaction with the dealer, giving customers the ability to schedule service on their own time, 24/7


How Service Scheduling Software Benefits Your Store


This service technology isn’t only a plus for your customers—a good online scheduler offers specific benefits for your store, too.

First, it helps increase your show rates for the first service appointments. Since over 70% of sales customers intend to return to the dealer they purchased from for their first vehicle maintenance, capturing their loyalty from the get-go is vital to ensuring their loyalty long-term and increasing the customer lifetime value. Equipping your service department with online scheduling software helps ensure your sales customers make it into your service appointment log.

Second, it helps set your dealership apart from independent service centers. The right tool can help you outshine your competitors by allowing your customers to not only quickly and easily schedule service online, but also receive customer-centric maintenance recommendations and automatic reminder notifications. This helps improve the overall service experience as well as provide a personalized experience.

Third, service scheduling software helps you manage your shop more efficiently via customizable capacity management, increase service appointments while freeing service advisors, and boost revenue per repair order with personalized recommendations.


An Online Scheduler Is a Smart Investment


Your potential and current customers value simple, time-saving options, and an online service scheduling tool is a great way to offer more than the competition. Affinitiv Book helps your store do just that, with increased shop capacity utilization, customer-specific service recommendations, 24/7 online service scheduling, and seamless integration with our other advanced tools. Contact us today for your live demo, and supercharge your service business.


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