If you’re a General Motors dealer, the company’s latest move is exciting news – and could mean significant savings in your pocket.

GM recently approved XRM for its new Dealer Technology Assistance Program (DTAP) Premium Customer Relationship Management (CRM) Program, giving you–and all GM dealers–the new option of using co-op funds to help cover XRM’s cost.

XRM has added numerous upgrades and product features within the past months: combined with its new designation as an In Market Retail (IMR)-approved product, it now offers its users more value than ever. With all integrations scheduled for completion by the end of this year, you’ll be able to take advantage of GM’s new initiative right away–and you’ll receive all program-specific information at that time as well.

GM’s approval makes now a perfect time to experience the many ways XRM’s industry-leading benefits can grow your business. To learn more, please contact us.