Elevating the Dealer CRM Experience: What’s New with Affinitiv XRM

All | August 26, 2021

Author: by Russ Beckenstein, General Manager TiV/CRM Divisions

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Same Great CRM, More Opportunities to Connect 

A good automotive CRM or Customer Relationship Management tool serves as a marketing platform designed specifically for the unique customer car-buying journey. From customer service to marketing and sales, automotive CRMs work to assimilate existing DMS or Dealer Management Systems to eliminate the need for repeat entry of customer data. Through uniting your teams, processes, and channels together, Affinitiv XRM streamlines your sales processes and increases operational efficiency. Thanks to a recent partnership with SavvyCard, we find ourselves even better suited to help streamline business operations so that missed sales opportunities are a thing of the past. 

Dialing Up the Dealer CRM Experience 

Affinitiv XRM is a smart, fully integrated, responsive system that easily manages both customer data and interactions to assist your dealership in driving revenue. It is no secret that automotive dealerships commonly face several challenges throughout their business journey. From lack of inventory to missed customer correspondence and insufficient showroom activity being logged and visibility—Affinitiv XRM provides a full-stop solution to these issues and more. So, what exactly can the Affinitiv XRM Solution do for your dealership? Take a look: 

  • Manage customer data and communicate wirelessly to optimize workflows and provide a top-quality customer experience every time 
  • Help develop long-term customer relationships through conveniently monitoring calls, texts, and follow-up tasks alike 
  • Promote the ability to easily train new employees so they have a strong, more profitable sales engagement with the instore continuous training our Field Performance mangers bring to your store 

What’s New with Affinitiv XRM?  

Now, thanks to our recent partnership with SavvyCard, your sales and customer relationship management processes are even more streamlined than ever before. The lead development platform and digital business card known as SavvyCard serves as your personalized business hub, providing the tools necessary to share valuable resources and grow your business with ease. If you are a business professional looking to generate new referrals and leads, SavvyCard is an excellent digital tool that prevents any more of those missed sales opportunities. 

Affinitiv XRM and SavvyCard: How Can Our Partnership Benefit Your Business? 

Powered by SavvyCard, this digital business card allows you to conveniently autoload new prospects into Affinitiv XRM while marketing beyond the reach of your dealership in order to grow sales, carefully manage team performance, and make it easy for customers to continually and conveniently do business with you. Furthermore, with push-button ease, it only takes 30 seconds of your time to load a new prospect into Affinitiv XRM via SavvyCard. This includes prospect names, numbers, and email addresses—all loaded in with ease.  

Check out some of the many ways SavvyCard and Affinitiv XRM can easily boost your business: 

  • Automatically receive opt-in permission for your businesses’ email marketing campaigns with each individual share 
  • Secure prospect names and numbers with each share, automatically adding them into the CRM for lead nurturing and conversion 
  • Push specials to both prospects and existing clients 
  • Track all lead origination to avoid missed deals 
  • Capably manage your team performance and automatically direct prospects to a new representative 
  • Promote your inventory right on the customer’s mobile device without them having to go to your website 

Join Affinitiv XRM & SavvyCard to Boost and Simplify the Automotive Sales Journey 

As we are nearing 2022, businesses and technology alike are steadily moving towards automation of various tasks. With this change comes successfully diverting resources to improve efficiency and further concentrating on key tasks including maintaining strong customer relations and increasing output. With a reliable automotive CRM in place, your business can conveniently send out automated reminders to customers for things like the need for insurance renewal, new offers, vehicle servicing, and more. Better yet, when you join your business with Affinitiv in partnership with SavvyCard, you successfully streamline and grow business operations while promoting a productive team and enthusiastic customers.  


Ready to make your store stand out and your dealership experience more memorable?  Contact us today to get started or for more information.

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