Revenue Rescue: an Affinitiv Webinar Series

Webinar | July 31, 2018

Author: Affinitiv

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Revenue Rescue: an Affinitiv Webinar Series

If you’re not meeting your dealership’s revenue potential on the sales or service end, this new webinar series from the experts at Affinitiv is one you won’t want to miss.

More times than not, revenue is being left on the table. When your dealership misses an opportunity to build a customer relationship, you feel it in your bottom line. This series will take an in-depth look at the solutions, strategies and safeguards to ensure you’re making the most potent, cost-effective decisions to fuel your business.

  • Register today for this free webinar! Click here.

Each month, we’ll help you:

  • Understand often-overlooked solution strategies
  • See how multi-channel planning can work for you
  • Tap into resources you never knew you had
  • Learn to build a marketing strategy that’s not only effective, but custom to your needs

Next up?

Affinitiv XRM: Streamline Process, Increase Profits

Learn more about Affinitiv XRM – a fully integrated, responsive CRM powerhouse built by dealers, for dealers to help drive revenue.

join us

Wednesday, June 10, 2020 | 12pm CST

Click Here to Register

Check back here for future topic announcements or follow us on Facebook, Twitter or LinkedIn.


Past Episodes:

May 2020: END-TO-END MARKETING IS A POST COVID-19 ENVIRONMENT

  • Business has drastically changed due to the coronavirus pandemic, and so should your marketing strategy. Join us to learn what you can do to be ready once the world reopens.
  • Click here to download a recording.

April 2020: BUILDING TRUST

  • Trust is something you earn. And it’s a crucial step in winning a loyal customer. Join us to ensure your message is not only valuable, but leaves a lasting impression.
  • Click here to download a recording.

March 2020: ENHANCING THE DEALERSHIP EXPERIENCE

  • How often do you hear someone say they are dreading their next dealership appointment? From productivity to customer satisfaction, we’ll show you how to use technology to run a better service lane.
  • Click here to download a recording.

February 2020: CREATING CUSTOMERS

  • Whether it’s lapsed customers or brand new prospects, it can be tough to ensure your message resonates. Learn how to make connections outside your circle so your dealership can become their first choice.
  • Click here to download a recording.

January 2020: BUILDING A COHESIVE MARKETING STRATEGY

  • You’ve heard it’s important to build a customer strategy, but what’s the first step? Join us to learn how consistent, thoughtful marketing can work for you.
  • Click here to download a recording.

December 2019: NEW YEAR, NEW PERSPECTIVE

  • Your world is changing: customers consume information differently, the industry is evolving faster than ever before and tried & true marketing methods are not as effective as they used to be. But there is hope! Join us, and learn how to lay the groundwork for an impactful, strategic 2020.
  • Click here to download a recording.

November 2019: BEYOND ORP

  • Now that your ORP is the best it can be, start connecting the dots between it and the rest of your dealership’s marketing plans. We’ll help you take the next step in creating a truly cohesive, well-rounded strategy.

  • Click here to download a recording.

October 2019: TAKING ORP COMMUNICATIONS TO THE NEXT LEVEL

  • You’re already familiar with the types of channels included in your ORP program, but how do you improve what’s already in place?This month, discover how to rethink and elevate your efforts to increase loyalty & ROI.
  • Click here to download a recording.

September 2019: THE STRATEGY BEHIND ORP

  • From communication channel selection to audience segmentation, every decision about your ORP adds a piece to the full puzzle. Learn the best way to approach your strategy so it’s not only effective, but custom to your dealership’s needs.
  • Click here to download a recording.

August 2019: MODERNIZING THE OWNER RETENTION PROGRAM

  • An ORP is probably the most common tool used in dealerships today. However, these traditionally use a dated, generic approach. Ensure yours is enhanced with the most up to date targeting strategies and channel options to drive higher engagement.
  • Click here to download a recording.

July 2019: DATA DRIVEN EXPERIENCES

  • You’ve seen how data connects you to the right customer, but now that they have an appointment, what happens next? Learn to use what you know to prepare for a visit and continue the relationship.
  • Click here to download a recording.

June 2019:  DATA DRIVEN RELATIONSHIPS

  • You already know data is important. But how does it improve marketing results? See how your greatest strategic asset drives messaging & predicts customer engagement.
  • Click here to download a recording.

May 2019:  UNTAPPED RESOURCES, NEW CUSTOMERS

  • The key to truly understanding customer needs? 3rd Party Data. Learn how hyper-specific insights lead to personalized sales & service messaging that resonates.
  • Click here to download a recording.

April 2019:  LET’S GET VISUAL

  • Incorporating video can enhance your existing marketing strategy – and it’s not as daunting of a task as you may think.
  • Click here to download a recording.

March 2019:  PLAYING THE LONG GAME

  • Owner Retention Programs should do two things: Maximize Service Lane Opportunities & Build Loyal Customer Relationships. Does Yours?
  • Click here to download a recording.

February 2019:  MAKING CLICKS COUNT

  • PPC ads aligned with your goals & driving qualified web traffic? It’s easier than you think.
  • Click here to download a recording.

January 2019:  WHAT THE CUSTOMER DOESN’T SEE

  • Customer experience matters. And when software solutions are integrated into your daily operations, efficiency & revenue increase.
  • Click here to download a recording.

December 2018: CONTINUE THE POST-SALE CONVERSATION

  • Tap into service lane opportunities and be the first choice for the next purchase.
  • Click here to download a recording.

November 2018: CAMPAIGN PLANNING

  • Plan ahead with a strong marketing calendar & multi-channel campaigns. Plus, how Direct Mail can still work to your advantage.
  • Click here to download a recording.

October 2018: AMPLIFY REACH WITH CONQUEST AUDIENCES

  • Powerful data finds prospects & predicts in-market buyers to give you the competitive edge you’ve been looking for. Learn how to access these untapped resources.
  • Click here to download a recording.

September 2018: ELIMINATING SOCIAL MEDIA GUESSWORK  

  • Build a cost-effective, automated & targeted Social Media Strategy.
  • Click here to download a recording.

August 2018: THE RIGHT SIDE OF RECALLS  

  • When done well, recall management builds customer trust, repeat business & revenue.
  • Click here to download a recording.
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