Posting Week	Week Ending Date	Sales	New Deal % (snl)	Change (New Deal %) (snl)	Avg. Front Gross (New) (snl)	Change (New Front Gross) (snl)	Avg. Back Gross (New) (snl)	Change (New Back Gross) (snl)	New Warranty % (snl)	Change (New Warranty %) (snl)	Used Deal % (snl)	Change (Used Deal %) (snl)	Avg. Front Gross (Used) (snl)	Change (Used Front Gross) (snl)	Avg. Back Gross (Used) (snl)	Change (Used Back Gross) (snl)	Used Warranty % (snl)	Change (Used Warranty %) (snl)	Service	Customer Pay RO % sernl	Change (CP$ RO %) sernl	Avg. CP$ per RO sernl	Change (Avg. CP$) sernl	Avg. WP$ per RO sernl	Change (Avg. WP$) sernl	Avg. Labor Hours sernl	Change (Avg. Labor Hours) sernl	Appt Lead Time sernl	Change (Appt Lead Time) sernl
	07/14/2024		54	-0.2	832	15.6	1,788	-1.5	48	-4.5	46	0.2	1,334	3.5	1,604	1.6	54	0.2		67	-2.5	186	7.0	161	6.2	0.9	-4.5	6.9	-6.1

Automotive Software Solutions. Optimized for Every Dealership. Dealer Group. OEM.

Enabling automotive dealers to overcome their challenges and establish strong customer connections with custom-tailored tools for sales, service, and retention.

I'm looking for a way to...

Improve Customer Retention at My Dealership

Sell Vehicles Faster / Move Inventory

Take the Chaos Out of Service Scheduling

Identify In-Equity Shoppers with AI

Digitize My Outdated MPI

Find OEM-Approved Solutions

See All Dealership KPIs in One Place

Send Personalized Campaigns to My Customers

Grow My Customer Pay RO Revenue

Work with a Digital Agency Who Knows Automotive

Drive Trade-Ins Automatically

Improve Service Lane Check-In

Increase Service Upsells

Send Video Inspections to Customers

Reduce Declined Repairs

Get Better Trade-Ins

Make the Trade-In Process Simpler

Automotive Isn’t Just a Focus.
It’s Our Entire Mission.

Custom-Tailored Tools

Every dealership has its own goals and areas of opportunity. That’s why our solutions aren’t one-size-fits-all, and our approach to your business isn’t, either. From small process changes to operational overhauls, we’ll work alongside you to identify, customize, and implement the right tools to meet your needs.

Intelligent Technology

AI and machine learning are more than just buzzwords—they’re capabilities with powerful potential. We thoughtfully incorporate these applications while leveraging data to nail down technical updates and smart strategies that continually improve our products and generate best results for dealers.

Extensive Expertise

We’re constantly designing and optimizing automotive software solutions that address specific dealership challenges, align with industry trends, and prepare you for future developments. With two decades of experience and a curious team, we have plenty of insights to share, too.

Steadfast Support

We’re in the business of building long-term relationships, just like you. Our dedicated account managers maintain consistent contact, offering specialized guidance to help ensure optimal usage and ongoing performance. Plus, our multi-tiered support team is at your service when you need it.

Learn More About Us

Solutions for Every Phase of the
Ownership Lifecycle

Competitors are on every corner—stay ahead of them with intelligent tools for sales, service, and retention. Look at all we have to offer and reach out for more information or a one-on-one consultation today.

Whether we're a one-dealership location or a large group like Napleton, Affinitiv has always been there to adapt to our business growth and all of our customers' needs.

We use pretty much every product that Affinitiv has available only because we trust them so much. So, I want to thank them for supporting us so we're able to grow our business.

I think it's a competitive advantage to be with Affinitiv and to have this 360-degree idea of marketing.

Affinitiv has been with us for a very long time. They know our company. They know our core values. They understand our needs.

Upon switching online schedulers, we realized our shop capacity was not being fully utilized. After working with the team to customize our settings, we went from 20 appointments a day to handling 40 comfortably—a 100% increase in service business.

It’s easy for service advisors and other personnel to go into the schedule and identify what’s coming.

It’s easily adaptable—easy to work for our operators. My guys constantly look at it.

If I need to, I can make modifications to tomorrow’s schedule to better balance appointments. And if on Friday we have a slot with only one vehicle, I can see that and send off an advisor to work on something else.

Our Impact in Numbers

We gauge our success on yours: see how our products are making a difference for our clients.

$ 0

More Profit Per Deal

When a customer purchases from an equity offer

Sales Suite product Quote

0 %

Average

Service Capacity Utilization

Service Suite product Book

+$ 0

Customer Pay Revenue

Per year with an omni-channel marketing strategy

Retention Suite product Essentials

Have Questions? Let’s Chat

We’re ready to go over your specific needs and areas of opportunity. Connect with our team today!

Blog and Press

Learn effective strategies that help you stay competitive and catch up on company happenings.

Dealership Website Optimization 101: is Your Site Driving Customers Away?

Often, the first interaction a potential customer has with your brand is on your website, but some dealership website design...

Fuel Customer Lifetime Value with the First Vehicle Service

Every customer who visits your dealership has a potential customer lifetime value, even if they’re only stopping in to browse...

How to Keep Up with Service Revenue Goals During the Shift to EVs

The rise of electric vehicles has brought exciting possibilities for dealerships, but it has also required a shift in vehicle...

Text, Please: Your Vehicle Service Customers Want Status Updates

Creating the right balance of customer messaging in your dealership operations is crucial for your service department. When customers visit...

Click, Compare, Decide: How Much Customers Research Cars Online

Customers no longer need to visit a car dealership in-person to get the information they want on potential vehicle trade-ins...

Affinitiv Offers CDK Global Dealership Clients Free Online Scheduling in Midst of Cyber Attack Outage

June 24, 2024 | Chicago, IL – Affinitiv, a leading provider of data-driven marketing and software solutions for the automotive...

Vehicle Sales Superstars: Building a Sales Team That Thrives

Your salespeople are the face of your store, and the quality of your staff can make or break your dealership....

Are Your Car Service Recommendations Getting Lost in Translation?

High costs and time constraints aren’t the only reasons why customers decline car service recommendations. Often, customers view the vehicle...

Mastering the Market to Engage Young Electric Vehicle Buyers

In the ever-changing landscape of electric vehicles, it’s no surprise that EV intenders are beginning to shift as well. Younger...

Does Your Vehicle Purchase Process Appeal to Female Car Shoppers?

For some of your customers, buying a car can be an unpleasant experience simply because of their gender. While your...

Your Next Sales Opportunity Could Be in Your Service Lounge

Used car owners understand that vehicle maintenance needs can pop up unexpectedly or add up over time, but many have...

How Are You Evaluating Technology Solutions for Your Dealership?

If you're tasked with choosing or vetting technology solutions for your dealership, you might be feeling a bit lost. Before...

Market Trends and Metrics

Explore up-to-date automotive industry data to help you make more informed decisions.

Automotive Software Solutions. Optimized for Every Dealership. Dealer Group. OEM.

Automotive Isn’t Just a Focus.
It’s Our Entire Mission.

Solutions for Every Phase of the
Ownership Lifecycle

Sales

Service

Retention

Agency

OEM Programs

Resources

Our Impact in Numbers

Have Questions? Let’s Chat

Blog and Press

Dealership Website Optimization 101: is Your Site Driving Customers Away?

Fuel Customer Lifetime Value with the First Vehicle Service

How to Keep Up with Service Revenue Goals During the Shift to EVs

Text, Please: Your Vehicle Service Customers Want Status Updates

Click, Compare, Decide: How Much Customers Research Cars Online

Affinitiv Offers CDK Global Dealership Clients Free Online Scheduling in Midst of Cyber Attack Outage

Vehicle Sales Superstars: Building a Sales Team That Thrives

Are Your Car Service Recommendations Getting Lost in Translation?

Mastering the Market to Engage Young Electric Vehicle Buyers

Does Your Vehicle Purchase Process Appeal to Female Car Shoppers?

Your Next Sales Opportunity Could Be in Your Service Lounge

How Are You Evaluating Technology Solutions for Your Dealership?

Market Trends and Metrics

New Deal Share

New Front-End Gross

New Back-End Gross

Used Front-End Gross

Used Back-End Gross

Customer Pay $ Per RO

Warranty Pay $ Per RO

Appointment Lead Time

Sales Conversion Suite

Service Lane Experience Suite

Retention Marketing Suite

Management Platform

Other Links

Automotive Software Solutions. Optimized for Every Dealership. Dealer Group. OEM.

Automotive Isn’t Just a Focus. It’s Our Entire Mission.

Solutions for Every Phase of the Ownership Lifecycle

Sales

Service

Retention

Agency

OEM Programs

Resources

Our Impact in Numbers

Have Questions? Let’s Chat

Blog and Press

Dealership Website Optimization 101: is Your Site Driving Customers Away?

Fuel Customer Lifetime Value with the First Vehicle Service

How to Keep Up with Service Revenue Goals During the Shift to EVs

Text, Please: Your Vehicle Service Customers Want Status Updates

Click, Compare, Decide: How Much Customers Research Cars Online

Affinitiv Offers CDK Global Dealership Clients Free Online Scheduling in Midst of Cyber Attack Outage

Vehicle Sales Superstars: Building a Sales Team That Thrives

Are Your Car Service Recommendations Getting Lost in Translation?

Mastering the Market to Engage Young Electric Vehicle Buyers

Does Your Vehicle Purchase Process Appeal to Female Car Shoppers?

Your Next Sales Opportunity Could Be in Your Service Lounge

How Are You Evaluating Technology Solutions for Your Dealership?

Market Trends and Metrics

New Deal Share

New Front-End Gross

New Back-End Gross

Used Front-End Gross

Used Back-End Gross

Customer Pay $ Per RO

Warranty Pay $ Per RO

Appointment Lead Time

Sales Conversion Suite

Service Lane Experience Suite

Retention Marketing Suite

Management Platform

Other Links

Connect with Our Team

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Automotive Isn’t Just a Focus.
It’s Our Entire Mission.

Solutions for Every Phase of the
Ownership Lifecycle