The holiday season is the perfect time to amp up your marketing to finish the year ahead of the competition – and we have the best-in-class solution to get you there. Based on our studies of strong fourth-quarter returns, the AutoLoop marketing experts recommend launching three primary print and email campaigns for October, November, and December.
Beat the holiday rush – plan your marketing around these proven recommendations and set your service lane up for a profitable final quarter.
October: Fall Car Care Month
With cooler weather approaching, encourage customers to come by for a pre-winter safety check and special service deals during national Fall Car Care Month.
November: Regional Tires–Northern and Southern U.S.
Seasonal tire sales see a spike during the month of November – and this campaign will help you take advantage of the trend. No matter the climate, customers can maintain a safe driving experience into winter with limited-time offers on a new set of tires.
December: Season’s Greetings
December is a busy time for your customers. Let them know you’re there for them and appreciate their business with the gift of special savings on dedicated service this holiday season.
Ready to get started? Reach out to your Performance Manager to plan your shop’s marketing for the fourth quarter. They’ll ensure your campaigns are requested when available, and set you up for peak success using industry-leading best practices.
Customer Only | DATE 01, 2019