One of the biggest challenges for dealers today is knowing which marketing channels deliver the best reach, frequency and ROI. For marketers everywhere, it can be difficult to reach an intended audience, and when they do, many times the audience isn’t paying attention.
Can the trend in dealership subscription services affect dealership valuation? Scot Eisenfelder shares his opinion in this video blog.
CEO & Executive Chairman Scot Eisenfelder shares his views on autonomous vehicles and their impact in this short video blog.